nbsp;2011 spring and autum, Germany high-end fashion brand Hugo Boss fashion treasured: by inviting sexy berries color, cream, silver and shells and the impact of the color as the dominant color, cooperate with streamlined evening dress and a clean attitude of men’s clothing deduce a unique characteristic of the German fashion ideas. Especially in the men’s clothing, precise clipping shows in the 1970 s is like Roger Moore (actor) of a third term as 007 gentleman image, plus personal knickers, narrow version trousers and tapered shirt, practical principle into the design in the concept, let the men more quot;activities freelyquot;.
With Puma and Adidas, as a representative of the German sports brand, also with thick Germany design ancestry. Whether the PUMA esteem the gradually model case leisure wear and sports wear, or Adidas of the thousands of creative work, we can all see Germany brand concentrate on philosophy: no fancy or redundant design, all with comfortable as a starting point, pay attention to quot;easy to wear the good buildquot;. In 2011, the popular and the movement will more closely, Puma, Adidas, Germany movement leisure brand also relies on DuoNian product of creative design concept and tired attention. The unique characteristic and design concept German aesthetics, German sports wind is being swept through the new generation of young nowadays form city new scenery, lead the globalnbsp;movement toward the more diverse the vision of the goods.
To urban fashion as the core location of German model case on behalf of men’s clothing brand BENBO, in 2011, the same with clean, neat image lead city man into a new era of male makeup. Not only that, BENBO brand more work on German creative culture blended into the brand operation, the most typical significance is, BENBO brand will Germany architectural aesthetics as a brand image store concept design source, the Brandenburg gate in Berlin wall, thenbsp;wall art, graffiti art, Germany the creative art to deduce the brand image store ark of visual design, more explicitly deduce German fashion.
In the 2011 years, German fashion with its simple, hale, agile, practical features become fashionable dress to a feature of the world, and the German fashion more would extend to dress brand shop ark, fashion salons form, form the fashion trend market popular.
German aesthetics has contracted, low-key, decorous characteristics, German aesthetics design work style is mostly simple and not rough, extreme and not contrived. Born in the 1980 s BENBO brand since entering the China market, always insists on the contracted fashionable dress to refresh: in the generationnbsp;of dress image, at the same time into unique German culture, philosophy, and aesthetic to deduce and connotation of visual brand shaping.
Since December 25, 2010, ENBO dress in just two months major cities in the country have to Berlin for architectural aesthetics design concept makes the new brand stores/ark nearly 20 home. Not only that, BENBO brand marketing director Michael Howard China less to the media more high-profile announced: Will on March 28 to 31, German aesthetics with creative exhibition hall in CHIC-the 19 th Chinese clothing exposition E2 leisure museum. When will the gothicnbsp;architecture aesthetics is the core to build brand concept creative exhibition hall, realize modelling aesthetic and function of perfect union, for the Chinese market in a visual feast and aesthetic enjoyment.
Ideas have no boundary, in the domestic and foreign brands CHIC gathering, and the trend of fashion platform gathered, Germany brand will with what kind of the way deduce 2011 most of the German fashion trend tension? This is undoubtedly Chinese clothing market the most concern fashion focus.
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